NexThought LLC

About Us

NexThought is a technology company focused on building inclusive solutions for modern digital challenges. We believe technology should evolve with individual needs. Everything we create starts with understanding those needs and building solutions that serve them.

Our First Product

We're building an intelligent browser extension that revolutionizes content filtering for YouTube and Reddit. Unlike traditional blockers that rely on simple keywords, our solution uses AI to understand context and nuance.

The extension enables users to create sophisticated filters like:

Filtering real-world violence while allowing fictional content that involves violence
Filtering content that defends or promotes a creator (including content uploaded by them) while allowing videos that critique them
Filtering content that depicts triggering subjects while allowing content that references them or related themes

By using AI to analyze video titles, thumbnails, and metadata in real-time, our extension delivers nuanced control over your browsing experience without having to abandon the platforms you love.

Product Features & Development

Current Development Stage

Our extension is currently in active development. Core filtering functionality is operational, with ongoing refinements to the AI analysis system, user interface, and overall production architecture. We're targeting a public beta release within 3-6 months.

Key Features

Context-Aware AI Analysis: Distinguishes between real-world vs. fictional content, shown vs. discussed, supportive vs. critical perspectives, and more
Smart & Basic Filters: AI-powered smart filters for nuanced control (subscribers only), or keyword-based basic filters (free tier)
Filter Groups: Save and activate filter groups for different contexts like "Work Focus" or "Bedtime"
Real-Time Processing: Filters content as you browse with intelligent caching for faster performance that improves over time
Creator Allowlist: Whitelist trusted creators to allow all their content regardless of active filters

Extension Interface

The extension provides users with an intuitive interface for creating and managing filters.

Filter Creation: Users select contexts to define nuanced filtering rules

Filter Management: View, toggle, and organize individual filters and filter groups

Filtering in Action: Content matching filter criteria is intelligently hidden from feeds

Business Model

NexThought is a digital-native technology company operating a SaaS platform. We offer subscription-based access to our AI-powered content filtering technology.

Technical Architecture

The extension uses a distributed architecture with client-side element processing and server-side AI inference. Filter decisions are cached to improve performance across the platform.

Why We're Building This

Current content filters are binary—you either see everything or block in wide swings. This forces people to choose between their mental health and staying connected to communities they value.

We're creating a middle path: nuanced, context-aware filtering that gives people agency over their online experience without over-censoring.

Founder

Kelvin Martinez is a self-taught developer with 5+ years of experience in full-stack development and a strong background in IT. He founded NexThought to build forward-thinking solutions that evolve with individual needs and listen to the user. The company's first product, a context-aware content filtering extension, represents the beginning of that vision.